Second Hand Used Clothing Shop
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Toronto shows it gives a sh!rt
We launched the I Give A Sh!rt movement by taking over Yonge-Dundas Square in Toronto and asking people to give a sh!rt about their clothing footprint. And did they—over 1,000 people pledged to make their next new T-shirt a thrifted one.
With more clothing and textiles ending up in landfills than ever before, we launched our first “State of Reuse Report” to take a closer look at clothing consumption, waste and the reasons people do and do not reuse and recycle more. We found important gaps in awareness about the environmental impact of clothing and identified educational opportunities to encourage people to change wasteful habits and #RethinkReuse.